About SalvaROCK

A career beyond the ordinary.

A rare combination of musical life, business, teaching, nearly 20 years of exploration and experience on corporate stages.

SalvaROCK smiling while playing electric guitar during a corporate keynote
MUSICIANKEYNOTE SPEAKERBUSINESS SCHOOL PROFESSORPUBLISHED AUTHORDOCTORAL RESEARCHER
The combination

Four worlds. One perspective.

Music, business, teaching and research converge in a distinctive way of learning from musicians and sharing their ideas.

01 · MUSIC

Lived from the inside.

More than 30 years across multiple instruments, roles, musical projects and stages.

02 · BUSINESS

Understood through practice.

Business management education and experience across different industries.

03 · TEACHING

Developed in the classroom.

Marketing professor at ESADE since 2008 and professional skills trainer.

04 · RESEARCH

In motion.

A lifetime exploring what we can learn from musicians, now being deepened through original doctoral research at Universitat Autònoma de Barcelona.

SalvaROCK sharing music with a corporate audience
A life inside music

Music as a life experience.

For more than 30 years, SalvaROCK has lived music across multiple instruments, roles and musical worlds: from bands and recording studios to solo voice, choral singing and continuous learning.

This trajectory allows him to understand the music world from very different positions and turn that multiplicity into a perspective of his own.

He has also hosted the radio programs Borratxos de Música and Segona Educació, both devoted to music and musicians.

Recognition

Philip Kotler on SalvaROCK.

Prof. Philip Kotler, considered the father of modern marketing, has personally invited SalvaROCK to speak seven times at the World Marketing Summit. In this video, he spontaneously praises his work on stage.

Prof. Philip Kotler on SalvaROCK · English subtitles
17COUNTRIES · 3 CONTINENTS
2TEDx TALKS
7WORLD MARKETING SUMMIT INVITATIONS
2008TEACHING AT ESADE SINCE
3PUBLISHED BOOKS
2RELEASED ALBUMS
Published work and outreach

Ideas that also live beyond the stage.

His books, albums and radio programs are part of a sustained journey of creation, exploration and outreach.

ELECTROSHOCK

Discover the experience built on this trajectory.